This week in Australia Holden (aka General Motors, aka Vauxhall, aka Opal, aka Chrysler) 
announced that it would cease production of vehicles in a couple of years.
This brings me to the advert here, reproduced in The Typography of Newspaper Advertisements by Francis Meynell (Benn, 1929). The display type is a variant (I am guessing here so help me out) of Neuland. (See this post December 2014 for clarification and comment below.)
Holden’s going – Chrysler is still around somewhere with its ‘long, low lines – and spacious comfort. Flashing speed – seventy miles an hour and more.’
Have a relaxing weekend.
3 replies on “The demise of Holden in Australia – a (sort of) typographic memory”
“‘long, low lines – and spacious comfort. Flashing speed – seventy miles an hour and more.’”…. Don’t forget the seven crankshaft bearings!
Too bad all the cars look the same these days. Looks like a fun ride.
The font is Monotype’s Ashley Crawford, designed in the 1930s by Ashley Havinden, famous in London at the time for his advertising lettering. There was also a ”plain” version without serifs, an inline variant, and several weights. It’s available in a digital version.
Thank you for the identification Marvin.